Miss Springmaid

Name: Miss Springmaid
Director: Steve Folks
Genre: Documentary, History
Released: 2016-03-01
Duration: 27 min
Cast: Rick Sebak, Sanford Adams, John Bane, Fran Johnson, Dana McCullough

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2016 · 27 min · Documentary · History

Overview

"Colonel" Elliott White Springs spearheaded an innovative ad campaign to sell bed sheets that changed the approach of the country's advertising industry. He began acquiring and commissioning artwork depicting attractive young women as "Springmaids." He copiously employed sexual innuendo in his ad copy. Many were outraged by his approach, but there was convincing proof that "sex sells."

Directed by Steve Folks

Cast

Rick Sebak — Narrator
Sanford Adams — Dramatic Voice
John Bane — Dramatic Voice
Fran Johnson — Dramatic Voice
Dana McCullough — Dramatic Voice